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In December shopping streets are loaded with spectacular, fairy-tale winter scenes and beautifully decorated Christmas windows. How do you really complete such a fantastic display? With sound of course! But how do you create a nice audio solution for a shop window, where people generally prefer to use as little obtrusive equipment and cabling as possible, in order to retain the magic of the shop window?
All sorts of unique solutions can be devised for such interesting projects. To preserve the atmosphere of the special appearance in a shop window, it is of course the best if the audio equipment is not or hardly visible, so that it does not distract from the scene. The SD series from SolidDrive offers an elegant solution for these situations. The revolutionary series consists of transducers that transform any solid surface into a sound source. What makes this solution extremely interesting in this case is the ability to place the transducers on glass surfaces, such as windows. With the SolidDrive SD1g, the shop windowpanes themselves are transformed into loudspeakers, so that the sound can also be heard outside the store without installing speakers there. Only the inconspicuous transducer is then visible. The compact transducer can also easily be installed directly behind or on walls, ceilings, floors or any other surface, without other visible equipment and clearly noticeable wires. The SD1g can even be placed under/inside furniture! Or combine the SD1g with a media player, for example, an audio player from Loetronic. This way you can create multiple atmospheres within your store, each with its own music style. For example, let Christmas hits be heard where it is desired in the store and provide a different experience in the other parts.
Of course it is nice that the transducer fits seamlessly into any decor. After all, that way it is not necessary to think about matching the appearance to the unique interior of the shop window and the magic atmosphere will be preserved. However, it would be a shame to settle for poor quality sound just because of the looks. Fortunately, this is not necessary with SolidDrive and therefore you can achieve exactly the right effect with the music. The compact transducer delivers great sound, so you don’t have to give up quality for style. Despite the small size of the transducer and thanks to the 120˚ ultra-wide coverage angle and the resonance over a large surface, SolidDrive ensures great sound coverage. The transducer makes the entire surface vibrate, which then produces a high-quality, clear, full range sound that radiates from the entire surface. This sound is distributed evenly everywhere, resulting in a remarkably balanced, broad, uniform sound field. The loss of volume over distance is even about 35% less than with conventional loudspeakers. The SD transducer thus offers a true sound experience, which also fits perfectly in shop windows of any kind. The shoppers will see your beautiful shop window and already hear Santa Claus or Christmas music from outside of your store. This is how you pull customers into your store!
Tau is happily advises about a fitting audio solution. Together, we design a magical sound experience for any situation and branch. Tau’s enthusiastic team of experienced audio specialists also offers assistance with project installation, so that they are assured of a reliable solution. The various SolidDrive transducers and audio players from Loetronic of course offer fantastic possibilities, but we can also help you design a different set-up, tailor-made based on the relevant project and associated budget. The possibilities and sound quality of the brands from the Tau portfolio can be experienced in the Tau showroom. In addition, Tau has virtually all products of the brands in its portfolio in stock, to quickly provide projects with the products needed. Looking for the perfect audio solution for your shop window? Or do you, as an end user, want an installation carried out by one of our dealers? In case of any queries or the need tailored advice, contact us via contact form or +31 50 549 9090.
Examples of applications with SolidDrive products:
Sound without loudspeakers
In this article you find more information about the audio players from Loetronic:
